Have you ever wondered how Instagram influencers and bloggers get maximum followers and engagement while coping with the changing algorithm of Instagram?

Well, it’s no miracle the answer is simple, but first, let’s understand the meaning of an algorithm and how the 2022 Instagram algorithm works.

Algorithms are nothing but step-by-step problem-solving processes. It makes your content enjoyable to the audience. Similar to an algorithm for baking a cake distributed in simple steps to make your work easier and manageable.

How Does The Instagram Algorithm Work?

Have you ever noticed that a new fresh feed pops up every time you open Instagram? Exactly this is where the algorithm drives in. It uses machine learning to identify your interest. It also displays the content to keep you hooked up with the app, which means that the explore page of 2 users wouldn’t be identical.

The interesting thing about Instagram is that it does not use a single algorithm. It consists of different algorithms for each part of the application. They help keep the user engaged through the content and ensure that they don’t get bored.

For example, the algorithms for the reels and explore page are quite different.

How Can You Outsmart The Instagram Algorithm?

Now that you already know everything about the fancy word algorithm. Let’s see how we can get at the top of the game and hit the jackpot.

These are 6 tips that will help you to beat the Instagram algorithm.

Tips And Tricks To Beat The Instagram Algorithm 

1. Power of Hashtag

Using trendy hashtags on your post will increase the post reach and engagement. Improve your hashtag strategy to outsmart the Instagram algorithm and maximize your growth.

Tips to improve your hashtag game:

• Be specific and circle around the relevant hashtags that match your niche, audience, and industry.
• Steer clear of hashtags that are banned.
• Keep an eye on your competitors with similar industries, and pinpoint the repeatedly used hashtags.

2. Quality over Quantity

Post-high-quality content rather than focusing on quantity. People easily get disinterested, and they might scroll past your post without giving it a second glance.

Here’s how you can create awesome content for your Insta family:

• Use editing tools to enhance your images and videos.
• Prefer portrait orientation for a better view.
• High-resolution images and an eye-catching background will help add more value to your post.

3. Optimize Your Post According To SEO

Search engine optimization plays an important role in creating semantic keywords. Instagram allows the user to search by keywords. Use more highly searched and trendy keywords to remain at the top of the search.

Write attractive and attention-grabbing captions. Your followers will always pay attention to them.

4. Stay Connected

Let your Instagram family know that you care about them and keep them engaged. Maintain a positive and friendly relationship with them.

Here are a few tips for connecting with your audience and boosting engagement:

• Reply to their comments and respond to their queries.
• Go live and frequently post Q/A stories.
• Collaborate with other influencers and product managers.
• Celebrate your growing followers by Sponsoring giveaways as a token of appreciation.

5. Good Timings

They say that timing is everything, so let’s listen to them and keep track of time before posting any content.

The only question is: How can you determine the best time to post?

It merely depends upon your niche, audience, and time zone. The best times are when your followers are active.

6.  Be Creative, Authentic, and Entertaining

Make sure your content is unique, sweet, and entertaining. Respect the community guidelines of Instagram to maximize the visibility of your content. Avoid spreading misinformation to your followers, and do not disappoint them.

Follow these tips to create a unique profile:

• First impressions are really important. Your profile picture will determine your first impression of the newcomer.
• Write a compelling bio to inform your profile visitor what you have or why they should follow you.
• Follow a relevant overall theme for your account to make your profile look maintained and organized.

Build Up Your Content Through Different Mediums

1. Post Inspirational Instagram Reels

A picture speaks a thousand words, but a video is even better. This feature of Instagram will help you showcase your brand creatively and vividly. Inspire your followers by sharing short 15-30 seconds videos that can be easily shared on the explore page.

Play with video effects and AR filters. Adjust it accordingly to amaze your audience. You can also use stickers, music, and trendy ideas to spice your reels.

2. Cost–IGTV For Better Business

IGTV boosts marketing strategy and helps showcase the products and services to the audience.

You can promote your brand using this feature effectively. It will increase the visibility of your content.

3. Post-Interactive Stories

What could be the best and quickest way to communicate and engage with your Instagram family?

The Instagram stories feature enables you to add a video or image that lasts for 24 hours. It brings a lot of features to make your stories interactive, creative, and appealing.

Bonus Tips and Tricks

Following all the tips and tricks? You are almost going the right way.

• Don’t forget to be consistent.
• Facing negativity? Keep your chin up.
• Take criticism constructively.
• Be kind and polite but don’t let anyone ruin you.
• Always put something new on the table.

Ready To Beat the Algorithm?

The Instagram algorithm is frequently changing, and you can make it beneficial for yourself. The best way to beat the Instagram algorithm is by making stronger and more genuine relationships with your followers.

Also, take your time to create content that highlights your efforts and hard work. It will not only help you to grow on Instagram but will open different doors of opportunities for your brand. So buckle up, be consistent, and don’t lose hope.

If you have any questions about this article, please let us know in the comments below. Our team will revert to you at its earliest.